Showing posts with label articles. Show all posts
Showing posts with label articles. Show all posts

Friday, November 04, 2011

Hey, I Know You!

Somebody versus nobody: An exploration of the role of celebrity status in an election

Lara Zwarun & Angela Torrey, Social Science Journal, forthcoming

Abstract: This study examines the role celebrity status may play in potential voters’ evaluation of a political candidate presented in a newspaper article. Participants indicated greater intention to vote for a candidate who was a recognizable Hollywood actor than an unknown candidate in a political race, regardless of how substantive the political information provided about the candidate was. This suggests that familiarity with a celebrity can act as a heuristic in peripheral processing. Younger people were more likely to vote for a celebrity candidate than older voters, but how liberal or conservative participants are was not a significant factor in the decision to vote for the celebrity. Nor did participants’ need for cognition or level of political involvement predict intention to vote for the celebrity, suggesting that celebrity status is meaningful to motivated and thoughtful voters as well as those who are less motivated and informed. The possibility is raised that this could be an indication of celebrity status being used as a component of deliberate political decision-making, and future research in this direction is suggested.

Monday, October 31, 2011

Housing Prices, Gay/Lesbian Homeowners, and Political Views

The Influence of Gay and Lesbian Coupled Households on House Prices in Conservative and Liberal Neighborhoods

David Christafore & Susane Leguizamon, Journal of Urban Economics, forthcoming

Abstract: Gays and lesbians perceive themselves to be targets of discrimination in the housing market. Previous research has found that the presence of gays and lesbians is associated with increased  ousing values. We reconcile the perceived discrimination and research results by classifying neighborhoods as more conservative or liberal according to voting outcomes of the ”Defense of Marriage Act”. Using a data set comprised of over 20,000 house sale observations, we show that an increase in the number of same-sex coupled households is associated with an increase in house prices in more liberal neighborhoods and a decrease in house prices in more conservative neighborhoods. This suggests that gay and lesbian coupled households do experience prejudice in conservative neighborhoods. 


Nod to Kevin Lewis