Markets in everything: Lactation edition
People, meet Freda Rosenfeld, the "breast whisperer".
Freda is a "certified lactation consultant" and for $200 she will come to your house and teach you how to nurse your baby.
How is it possible that someone could actually earn a living by consulting on what has been a fairly natural and instinctive act in mammals for millennia?
Because of people like this I guess:
“Once you go home from the hospital, you’re on your own with this little alien creature, and you have to figure out how to keep it alive,” Ms. Brill, 39, recalled of her daughter’s birth 16 months ago. “So you put it on your nipple and wait for it to eat, and hope all is right. But you really have no idea. Are they doing it right? Are they not doing it right? Are they eating enough? Are they starving?"