Sunday, April 07, 2013

I Like to Watch

Predicting Young Drivers' Car Crashes: The Role of Music Video Viewing and the Playing of Driving Games. Results from a Prospective Cohort Study

Kathleen Beullens & Jan Van den Bulck
Media Psychology, Winter 2013, Pages 88-114

The aim of the study is to examine whether the playing of driving games and the viewing of music videos during adolescence predict crash involvement in emerging adulthood. A prospective cohort study (N = 471) with a five-year interval was used to measure adolescents' gender, media use, personality characteristics (baseline measurement), and crash involvement (follow-up). At baseline measurement (2006), respondents were 17 or 18 years old and did not yet have their driver's license. Data were analyzed by means of logistic regression analyses and the calculation of attributable risks. Respondents who watched music videos at least several times a week (OR = 4.319) or respondents who played drive'em up games at least a few times a month (OR = 3.125) had a heightened chance of being involved in a car crash five years later, even after controlling for their total media exposure, gender, and personality characteristics. Implications for prevention are discussed


J Scheppers said...

One of the controls that they did not mention in the abstract was how many other teens are in the car. Risk triples when 3 teens are in the car with teen drivers and fatality risks are an order of magnitude larger than 30-59 year old drivers.

Music Video and Driving games may make you more likely to have friends in the car, but my concern is how will my kids handle peer pressure and distraction.

Pelsmin said...

So many unanswered questions.
1) Where did they find 471 17- and 18-year-olds without a driver's license? In my town, you didn't find anyone past 16 and a week who didn't have their license.
2) Watching music videos? Was this study designed in 1988? Even MTV doesn't show music videos anymore.
3) What is a "drive'em up game"? Is this like Frogger or Grand Theft Auto?

I'm not even bothering with the actual points of interest in this kind of a study like, say, causality.