There will be Hype
One thing we as a nation are still good at is creating mindless catchphrases:
Where's the Beef? Talk to the hand! Say hello to my leetle friend!
My personal favorite from last year was Don't taze me, bro!
But I am not groovin' on I drink your milkshake!!
In fact, I will go so far as to say (based only on reading reviews and seeing the trailer), that There will be Blood, just like Michael Clayton is getting the great reviews simply by being an anti-capitalism screed. We watched Michael Clayton last night. It's a two sentence movie. (1) Capitalism = Murder, (2) Lawyers are evil.